Post Tagged with: "advertising"

Interviews

Meet The Advertising Industry Exec Working Toward Gender Equality Behind The Scenes.

Meet The Advertising Industry Exec Working Toward Gender Equality Behind The Scenes.

If there was a dictionary definition of the term “Powerhouse Woman”, we have no doubt Judith Carr-Rodriguez would be pictured. You may not be familiar with her name, but her […]

Boys We Like

Artist Eli Rezkallah Brilliantly Reverses Gender Roles In A Series Of Sexist Advertisements

Artist Eli Rezkallah Brilliantly Reverses Gender Roles In A Series Of Sexist Advertisements

You’d think in 2018 the idea of stereotyped gender roles would be a thing of the past. While we have certainly progressed as a society in numerous ways, when you […]

Working Women

This Company Helping More Women Of Color Directors Bid On Commercial & Advertising Jobs

This Company Helping More Women Of Color Directors Bid On Commercial & Advertising Jobs

We’ve covered quite extensively the movement within the advertising industry that seeks to dismantle the culture of sexual objectification of women and girls in commercials and the media in general. […]

Creativity

Will Getty Images’ Photoshop Ban Set A New Standard Throughout The Advertising Industry?

Will Getty Images’ Photoshop Ban Set A New Standard Throughout The Advertising Industry?

Where photoshop and digital enhancement were once industry standard practices that didn’t elicit any raised eyebrows, these days they have become the target of scandals and exposes in the age […]

Body Image

Dear Michael Moore: Thank You For Inspiring Me To Write About Body Image

Dear Michael Moore: Thank You For Inspiring Me To Write About Body Image

By Maya Melamed Last week I had the flu, which meant I had some down time to laze about, and I decided to seize the opportunity to finally watch your […]

Entertainment

UK Eliminating Gender Stereotypes In Advertising, Saying They Are Harmful To Society

UK Eliminating Gender Stereotypes In Advertising, Saying They Are Harmful To Society

Many of us are familiar with the saying “sex sells”, and for a long time, that has been true of the advertising industry. Women’s bodies being used as literal objects […]

Creativity

Feminist Instagram Project Reimagines Popular Advertising Campaigns With An Empowering Message

Feminist Instagram Project Reimagines Popular Advertising Campaigns With An Empowering Message

Have you ever looked at advertising images or slogans from well-known brands and wished women’s bodies, lives, or sexuality weren’t the tools to generate greater consumerism? Does it anger or […]

Girl on a Mission

Canadian Campaign Puts Girls In The Driver’s Seat To Create Empowering Advertising Messages

Canadian Campaign Puts Girls In The Driver’s Seat To Create Empowering Advertising Messages

Imagine a world where young girls get to grow up consuming media that isn’t dominated with subtexts and messages screaming “SEX SELLS!”. Think of the major cultural shifts that could […]

Interviews

Getty Images Has No Apologies About Their Campaign To Revolutionize Body Representation In Media

Getty Images Has No Apologies About Their Campaign To Revolutionize Body Representation In Media

  Back in October 2016 we wrote about a revolutionary new campaign being launched by Refinery29, Getty Images and Lane Bryant called ‘See The 67’, which was a deliberate and […]

Feminism

FEMINIST FRIDAY: Jewelry Brand George Jensen & The NCAA Take Female Empowerment To The Next Level

FEMINIST FRIDAY: Jewelry Brand George Jensen & The NCAA Take Female Empowerment To The Next Level

You’ve made it to the end of another werk week which means we get to present another edition of our Feminist Friday series! YASSSS! This is our favorite way to […]

Entertainment

SheKnows Media Releases New Femvertising Study & Announces Winners Of 2nd Annual Femvertising Awards

SheKnows Media Releases New Femvertising Study & Announces Winners Of 2nd Annual Femvertising Awards

In 2015, SheKnows Media held the very first #Femvertising Awards, an event celebrating the most empowering advertising campaigns which we are seeing a huge wave of around the world. Dove […]

Body Image

Recent Surveys Focusing On Men And Children Prove Body Image Is Far More Than Just A Women’s Issue

Recent Surveys Focusing On Men And Children Prove Body Image Is Far More Than Just A Women’s Issue

We dedicate a lot of our publishing space to talking about body image. We mostly present the issue from a female perspective, as there is an overwhelming amount of power […]

Family Life

Wanna Know What Our Kids See When Confronted With “Sex Sells” Messages? Watch This….

Wanna Know What Our Kids See When Confronted With “Sex Sells” Messages? Watch This….

We’ll have a full heaping of objectification with a side of misogyny, thanks! That’s essentially what comes to mind when we view an image like the Dolce & Gabbana advertisement […]

Causes

Dove & Always Have A Clear Message For Advertisers: “Sex Sells” Is Out, Girl Power Is In!

Dove & Always Have A Clear Message For Advertisers: “Sex Sells” Is Out, Girl Power Is In!

Both Dove and Always have released new commercials which should leave advertisers with little doubt as to what women and girls want to see in ad campaigns. While the idea […]

Causes

“What If This Was Your Daughter?” #WomenNotObjects Campaign Releases 2nd Video About Objectification In Advertising

“What If This Was Your Daughter?” #WomenNotObjects Campaign Releases 2nd Video About Objectification In Advertising

A couple of months ago we shared about the launch of a very important campaign called ‘Women Not Objects‘ which was created by advertising industry exec Madonna Badger. The idea […]